Why to #forgetflowers this Valentine’s Day

Couples of Australia, we feel your pain.

Whatever could be the perfect opportunity to set aflame the burning, passionate fires of love at whatever stage your relationship may be in – whether you’re nervously awaiting the second date, are soon expecting to be engaged, or have been happily married for thirty years. But for all these people, there are two days of the year that simply cannot be ignored for the sake of your relationship – your anniversary, and Valentine’s Day.

Forgetting Valentine’s Day is often quite embarrassing, but it happens all too often – except at the very last minute, the “oh snap, I need to do something!” moment. In despair, you’ll find that all your partner’s favourite restaurants are booked out, so the next best thing is to get a gift. Of course, the market is ready and willing to exploit your forgetfulness to make a tremendous profit, which manifests in the following:

Roses are expensive!

This is a screenshot from a leading Australian flower company’s website. As you can see, the cheapest (and rather unimpressive – ask any lady) single rose costs a not-so-insignificant $60. And of course, in about a week’s time it’ll look a little bit like this:

A dead rose

Of course, you could just buy more (and the markup isn’t as extraordinarily high), but as readers of this blog, we think you’d know better. This gift box is what we can offer you for that same $60, and not only is it beautifully presented in a glossy gift box with double organza ribbon, in it you’ll find a bottle of premium Australian sparkling wine to share and drink to your love, chocolates about as dreamy and delectable as sweet romance itself, and an adorable “I LOVE YOU” teddy bear that’s a far greater symbol of love than something that’ll die in a few days.

Now back to the roses. For less than the price of twelve of them (the minimum threshold of the scientifically formulated “How Many Roses Does It Take To Actually Impress The Average Person” research), you could upgrade your love life another notch with a Moët & Chandon Champagne, the most delightful chocolates from Belgium, and two almost too adorable teddies.

And if your dear lover is already accustomed to a rose or twelve each Valentine’s Day, now is a better time than ever to say no to roses this year. If you choose to #forgetflowers, not only do you benefit from quite a bit of money saved, your partner will finally get a gift that will leave him or her amazed.

If you liked this article, don’t forget to follow us on Facebook as we lead the campaign against overpriced roses!

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